Jewelry has always been more than just an accessory for us. It started with a passion: the love of wearing and mixing jewelry every day, giving every outfit that little something extra. From that passion, Notbranded was born: a place where trendy, affordable, and wearable jewelry comes together. We believe that jewelry lets your personality shine. That's why we design and select collections that are not only stylish and timeless, but also practical: all our jewelry is waterproof, so you can wear it every day in the shower, while exercising, or on vacation. Moreover, we believe that luxury doesn't have to be unattainable. Our jewelry is affordable and carefully packaged, so it always feels like you're giving yourself (or someone else) a gift.